Last updated: 29 September 2026
This Privacy Policy explains how The Art of Femme, presented by Danny Jennings and Jodie, founder of The Boudoir (“we”, “us” or “our”), collects, uses and protects your personal information when you visit our website, sign up to receive information from us or purchase a ticket for The Art of Femme.
We are committed to handling your personal information responsibly and transparently.
If you have any questions about how we use your information, please contact us at admin@theartoffemme.com.
The Art of Femme is a live masterclass series exploring feminine style, makeup, hair, fashion and confidence.
The event is presented jointly by Danny Jennings and Jodie, founder of The Boudoir.
Contact address:
The Art of Femme
Presented by Danny Jennings and Jodie
61 Bridge Street
Kington
Herefordshire, HR5 3DJ
United Kingdom
Email: admin@theartoffemme.com
Depending on how you interact with us, we may collect:
We only collect information that is reasonably necessary for the purposes described in this Privacy Policy.
We may collect personal information when you:
We may also receive information from third-party services involved in processing your purchase or delivering our services.
We may use your personal information to:
We process your personal information using the lawful basis that is appropriate to the purpose for which it is being used.
We may process your information where this is necessary to provide a service or fulfil a contract with you, such as processing a ticket purchase and providing access to the masterclass.
We may process your information where you have actively chosen to receive marketing communications from us.
We may process your information where we have a legitimate business reason for doing so and that processing does not unfairly override your rights and interests.
We may process or retain information where this is necessary to comply with our legal obligations.
If you choose to join our mailing list, your name and email address may be stored and processed using Mailchimp, our email marketing provider.
We use our mailing list to send information about The Art of Femme, including future masterclasses, events and related offers.
You can unsubscribe from marketing emails at any time by using the unsubscribe link included in our emails or by contacting us directly.
Unsubscribing from marketing communications will not affect essential communications relating to a ticket or purchase you have already made.
Payments for The Art of Femme may be processed by third-party payment providers, including PayPal.
We do not receive or store your full payment card details.
Payment providers may process your personal information in accordance with their own privacy policies and terms.
We use Google Analytics to help us understand how visitors use our website, including information such as pages visited, usage patterns and technical information about devices and browsers.
We may use cookies and similar technologies for analytics, functionality and website performance.
Where applicable, non-essential cookies will only be used where the appropriate consent has been obtained.
You can control cookies through your browser settings and, where provided, our website’s cookie controls.
We may share your personal information with trusted third-party service providers where this is necessary to operate The Art of Femme.
These may include:
We do not sell your personal information.
Where third-party providers process information on our behalf, we take reasonable steps to ensure that appropriate data protection arrangements are in place.
Some of the third-party services we use may process personal information outside the UK.
Where personal information is transferred outside the UK, we will take appropriate steps to ensure that the transfer is carried out in accordance with applicable data protection law and that appropriate safeguards are in place.
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including where necessary to meet legal, accounting or reporting requirements.
Marketing information will generally be retained while you remain subscribed to our mailing list, unless you ask us to remove it sooner.
Transaction and financial records may need to be retained for longer where required by law.
Depending on the circumstances, you may have rights under UK data protection law including the right to:
You can exercise your rights by contacting us at admin@theartoffemme.com.
If you have concerns about how we have handled your personal information, please contact us first at admin@theartoffemme.com so that we have an opportunity to address your concern.
You also have the right to complain to the UK’s data protection regulator, the Information Commissioner’s Office (ICO).
Information Commissioner’s Office – Make a complaint
We may update this Privacy Policy from time to time to reflect changes to our services, technology or legal requirements.
The latest version will always be published on this page, with the date of the most recent update shown at the top.